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Myrtle Beach Remains Busy in the Off Season

A Myrtle Beach Motel sign
Tut Underwood/SC Public Radio
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  With the end of summer and the onset of fall and winter, people return from summer vacations to their normal routines. Though logic might suggest that a summer destination like Myrtle Beach may all but shut down in the winter, a local vacation promoter and a restaurateur paint a different scene. While one set of visitors to the Grand Strand does leave, others take their places. As we discover in this week’s South Carolina Focus, the audience for Myrtle Beach’s attractions doesn’t disappear in winter, it morphs into a different group with different expectations of the noted beach town’s amenities.