Most people know that spending money at your city or town’s small businesses does more for the local economy than buying online or at big box stores. But our next guest says that that buying power is much more significant than folks realize. He says that for every dollar someone spends in a locally owned business, 75 cents stays in the community, whereas only 35 cents spent at a big box retailer stays local and only one penny of every dollar that is spent online. So he’s turned that focus into a business of its own.
Mike Switzer interviews Chase Michaels, CEO and founder of Locally Epic in Greenville, SC.