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Developing the Necessary Work Skills in College

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Most companies will tell you that two of the most important skill sets they are looking for when interviewing college graduates are communications and critical thinking.  Which is why our next guest’s institution launched a program three years ago to help students develop these and other skills that are in high demand by today’s business world.

Mike Switzer interviews Peter Gasca, director of the CoBE Institute at Coastal Carolina University in Conway, SC.

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After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.