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SC entrepreneurial insights from John Warner

South Carolina Business Review
SC Public Radio

Mike Switzer interviews John Warner, a serial entrepreneur and founder ofInnoventure in Greenville, S.C. This week John highlights Dr. Martine LaBerge, the Chair of the Department of Bioengineering at Clemson University, and recipient of this year’s Dr. Charles Townes Individual Achievement Award from InnoVision.

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After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.