South Carolina Business Review

Managing “Human Capital”

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With labor, healthcare, and retirement plan rules and regulations changing constantly, many businesses are choosing to outsource their payroll and benefits departments.  After 20 years in this outsourcing business and recently breaking into the INC 5000 list of Americas fastest growing companies, our next guest says there’s a new term now for his industry: human capital management.

Mike Switzer interviews Roger Martinez, a channel manager with AAP in Summerville, SC.

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After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.