Art Festival Paints Prosperity for Small SC Town
Three years ago a small South Carolina town decided that the best way to rejuvenate its business community was through art. And so they held a nine-day juried art festival with $100,000 in cash prizes, an almost unheard of sum of money for a rural art competition. Is it working? Our next guest says the growing number of artists involved, increasing sponsorship sales, town improvements (including a new hotel), all point to yes!
Mike Switzer interviews Ray McBride, executive director of Artfields in Lake City.