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Sports Business Education Highly Rated in SC

Matt Brown
Mike Switzer/SC Public Radio
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According to the most recent SportsBusiness survey, the University of South Carolina’s masters degree program in Sport and Entertainment Management is doing a pretty good job in preparing its graduates for jobs in that industry.

Mike Switzer interviews Matt Brown, chair and associate professor with the Department of Sport and Entertainment Management at the University of SC in Columbia.

After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.