© 2026 South Carolina Public Radio
Donate
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
SC Public Radio's statewide network is experiencing intermittent outages and programming issues due to ongoing infrastructure upgrades. Our team is working to keep these disruptions to a minimum and to resolve issues that do arise. Streaming on this site, the SCETV App, the NPR App, and smart speakers is unaffected.
Business
South Carolina Business Review

"Spirits" Running High at Local Ice Cream Company

By Mike Switzer
Published December 19, 2019 at 5:53 AM EST
Jenn Randall-Collins
Mike Switzer/SC Public Radio

When we last interviewed our next guest a few years ago, they had just become the first company to introduce alcohol ice cream to the frozen dessert marketplace.  Their launch was successful, they continued to grow sales each year, and then recently they won the SC Branded Product Innovation Award from the South Carolina State Chamber of Commerce and The Brand Leader marketing group.

Mike Switzer interviews Jenn Randall-Collins, founder of PROOF Alcohol Ice Cream in Columbia, SC.

Tags
South Carolina Business Review businessbusiness newsSC Business Reviewscetv.org
Stay Connected
Mike Switzer
After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.
See stories by Mike Switzer