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"Surprise Gift" e-Commerce Site Launches in SC

Allan Symonette
Mike Switzer/SC Public Radio

If you’re from the South and you’ve ever bought a surprise, little gift for a friend or family member just because, then you probably also know the term for that type of gift.  Our next guest recently decided to turn that type of gift-giving into an e-commerce business.

Mike Switzer interviews Allan Symonette, founder of Surcee in Greenville, SC.

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After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.