We’ve uncovered many South Carolina businesses that have pivoted into new products as a result of the pandemic, and sometimes these new products develop into entirely new markets for these companies, as well. For example, our next guest’s digital manufacturer adapted their business model to accelerate the mass production of personal protective equipment, resulting in their face shield becoming their first product they have ever marketed and sold directly to consumers; with sales now in the millions.
Mike Switzer interviews John Carrington, founder of ZVerse, in Columbia, SC, a company we first interviewed over a year before any of us had ever heard of COVID-19.