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Business
South Carolina Business Review

Preparing to sell your business

By Mike Switzer
Published August 14, 2026 at 6:30 AM EDT
Micah Brandenburg, Founder and CEO of Legendary Exits
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Legendary Exits
Micah Brandenburg, Founder and CEO of Legendary Exits

Many entrepreneurs spend decades building their business without actually having a clear exit strategy. And to make matters worse, Entrepreneur magazine says that 75% of owners who do sell regret their decision within one year. That’s why our next guest says entrepreneurs should start getting their “for sale” ducks in a row…early. Mike Switzer interviews Micah Brandenburg, founder of Legendary Exits in Greenville, SC.

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South Carolina Business Review SC Business Reviewbusiness newsbusinessentrepreneureshipSC News
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Mike Switzer
After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.
See stories by Mike Switzer