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SC Capital City Creates Business Liaison Office

South Carolina Business Review
SC Public Radio

Running a small business can be time-consuming and frustrating and never more so than when a problem arises involving an issue with the city and you can’t find the right person to talk to, much less even getting a person on the phone at all. Our state’s capital city recently made a move to alleviate that situation.

Mike Switzer interviews Greg Williams, the new business liaison for the City of Columbia.

After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.