South Carolina Business Review

Avoiding 'financial porn'

By Mike Switzer

Published July 11, 2023 at 5:30 AM EDT

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In case you didn’t know, “financial porn” is a slang term used to describe sensationalist reports of financial news and products that could cause irrational investment buying that can be detrimental to an investor's financial health. I had never heard this term before which is why we are dialing up our next guest for some help. Mike Switzer interviews Anthony Colancecco, a certified financial planner in Greenville, SC.

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Mike Switzer

After almost 20 years, Mike Switzer retired from Wells Fargo Securities in 2001 as Senior Vice President/Investment Officer and Certified Portfolio Manager. In 1999, he and his wife, Maggie, purchased and operated for eight years the Baskin Robbins ice cream store on Forest Drive in Columbia. They grew the store from a bottom-tier operation in the Baskin Robbins franchise system to one in the top 5% nationwide within three years, tripling sales along the way. While operating the ice cream store, Mike and Maggie received patents for a portable ice cream sink and fold-down sneezeguard they invented and in 2002 started Magnolia Carts, an ice cream cart manufacturing company, which they sold in 2013.

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